Why You Must Have A Mobile Website

[dropcap]E[/dropcap]ver since the 1990s, the boom of the internet has grown and evolved through the years.  Trends come and go when it comes to ranking the websites through the search engines.  The code, called html, and css has also evolved and grown as webmaster work to make websites look and function well.  It will behoove webmasters to keep up with the latest changes and trends.  If you relax and let too much time go by you will not be able to keep up with the demands of current visitors online.  Having an online presence is necessary if you wish to reach a worldwide audience.

It is not enough to make a decent looking website though.  Today’s visitors demand a lot more or they will click that back button faster than you can say, “Wait!”  Looks are part of it, but visitors want interaction as well, so the elements of the website must be interactive and make sense.  Today’s websites have buttons that lead to social sites.  “Follow me” cries many webpages, as well as “Like me too.”  These elements must be in place, properly installed and easy to use.  But this is still just part of the whole picture.

If you have built a website, you know you must have quality content in order to keep people on your website and keep them coming back.  Think about the ways people access your website.  With technology today, people are logging onto the internet from all locations with WIFI and on many different devices.  Mobile access accounts for more visitors than staple of yesterday, the desktop computer.  Many websites designed from yesteryear are not friendly to mobile devices, causing the website not to render correctly or not at all.  With this in mind, it is very wise to makes sure websites run well on both computers and the much smaller smart phones.

Webmasters face issues these days with designing websites that looks great on the massively wide computer desktop monitors and on the tiny hand held devices.  It seems almost impossible if you think of it, but thankfully, the tools to build websites to accommodate both have evolved too.  Now there are platforms available, like WordPress that allows a webmaster to build a beautiful website that renders perfectly in the widest of desktop monitors and in the smallest of smart phone screens and on all the devices in between (think IPad, Kindle, and Nook).

When a website has the ability for “mobile accessibility,” it means it has special code that causes it to compress, keeping the most relevant information at the top and the lesser important information at the bottom.  Often, the webmaster does not have to do a thing to have this because it is becoming a built-in feature now with many popular web templates and themes.  Before if a website was going to be “mobile responsive” the webmaster had to create a separate CSS and html in order for it to be so.  Nowadays, there is no excuse for not having a mobile responsive website with all the tools available to make one easy enough.


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